American Bankers Association Success Story | Nimble AMS

Summary

The American Bankers Association (ABA) is a trailblazing association, but it felt stuck with its old, over-customized association management software. It was clear that a change was necessary. After researching two Salesforce-based AMS platforms, there was a clear winner—ABA chose Nimble AMS.  

Results

Now with Nimble AMS, ABA is exceeding its organizational goals and transforming the member experience. ABA loves how all Nimble AMS customers are on the same version, leaving no one behind and offering the latest innovations.


Nimble AMS is the clear winner for innovative associations

  • Continuous software upgrades to offer the latest innovations  
  • MyTrailhead maximizes technological ROI and empowers staff
  • Easy integration with Salesforce Clouds to exceed organizational goals
Download Case Study

About the American Bankers Association (ABA)

Founded in 1875, ABA supports America’s banks as they perform their vital role in energizing the economy and helping communities thrive by delivering the latest industry news to developing mission-critical training offerings.