Learn how AI helped drive a 25% increase in member retention

Watch this webinar to hear from Jaclyn Baird, Director of Membership Services for the Marine Corps Association, and Matt Rist, Nimble AMS Director of Product. You’ll learn:

• When MCA&F knew it was time for a change to their AMS and why they selected Nimble AMS
• How MCA&F used Nimble AMS to tackle member retention pain points and increase renewals by 25%
• What additional results and benefits MCA&F has seen since implementing Nimble AMS

The Marine Corps Association & Foundation is the professional organization of the United States Marine Corps and a Nimble AMS customer. Since going live with Nimble AMS in 2018, MCA&F has seen multiple process and efficiency improvements. In addition to cutting dues processing time in half, MCA&F was also able to implement a solution that renewed 25 percent of members at high risk of lapsing using point-and-click artificial intelligence functionality.

We’re able to process memberships and run reports so much faster with Nimble AMS. We also worked with the Nimble AMS team to build an AI-driven solution that automatically identifies members at risk of lapsing, and then helps us take quick action to save the memberships. All of this has led to return on our investment sooner than we expected.

Jaclyn Baird, Director of Membership Services, MCA&F

Speakers

Jaclyn Baird, Director of Membership Services, MCA&F

Matt Rist, Director of Product, Nimble AMS by Community Brands