How to generate non-dues revenue for your association

Seven ways to diversify your revenue stream

Discover simple, yet effective, ways to drive more non-dues revenue for your association.

Here are a few opportunities we’ll cover:

  • Elevate how you sell branded merchandise. Connect with your members by offering branded merchandise through state-of-the-art e-commerce stores.
  • Help members enhance their careers. Learn how to help your members careers and turn your career center into a revenue-generating engine.
  • Maximize ROI with your events and programs. Explore which tools can help you generate more revenue from the programs you already have in place.
  • Explore predictive analytics capabilities. Boost engagement with members by predicting their interests and providing them with relevant content.

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Courtney Patterson, Senior Director, Information Management and Constituent Experience, NASPA

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Jake Adler, Chief Technology Officer, ASSH