by Christine Bergeron | Jun 27, 2022 | Member Experience
When it comes to delivering superior member experience (MX), association professionals know how important it is to invest in technology that drives member loyalty. According to the 2022 Community Brands Association Trends Study, Pros prioritize technology used to...
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by Bruce Moe | Jun 15, 2022 | Member Experience
You owe it to your members to develop a thought leadership-driven culture at your association. According to the Community Brands Association Trends Study, members in their mid and late careers rank insightful industry information as their top association priority. For...
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by Christine Bergeron | Jun 10, 2022 | AMS Selection
Brand association, or the connection between a brand and a concept, is a vital tool for all organizations. The goal of brand association is to create a positive relationship between your association brand and your members. When you successfully build your brand, your...
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by Christine Bergeron | Jun 4, 2022 | Member Experience
How does your association define its goals? As you seek to reach your organizational goals, it’s crucial to take a step back and consider what drives your association. Member engagement and delivering a member-centric experience are integral to all...
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by Christine Bergeron | May 27, 2022 | AMS Selection
Did you know that only 11% of association professionals feel very technologically prepared for the future? Research from the Community Brands Association Trends Study, also discovered less than 5% of professionals use AI, predictive analytics, or machine learning in...
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by Christine Bergeron | May 25, 2022 | Member Experience
Technology is irrevocably integrated into our daily lives. According to research conducted by Hootsuite and We Are Social, there are a total of 4.95 billion internet users, with the average user spending nearly seven hours a day online. Like it or not, in our...
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by Christine Bergeron | May 17, 2022 | AMS Selection
According to the U.S. Bureau of Labor Statistics latest Job Openings and Labor Turnover Summary, employment openings increased to record levels in March, reaching 11.549 million vacancies. The number of job openings has been on the rise since the pandemic and...
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by Christine Bergeron | May 13, 2022 | Member Experience
Soon Gen Z and Millennials will dominate most of the job force, impacting the future of work as we know it. To stay relevant as an association, you must purposefully seek to attract younger members by better understanding their motivations. According to a Community...
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by Christine Bergeron | May 10, 2022 | Member Experience
If you’re looking to make a difference at your association, thought leadership is crucial. A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. Well-researched and...
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by Christine Bergeron | May 6, 2022 | AMS Selection
An association management software (AMS) system built on a customer relationship management (CRM) platform offers associations unmatched functionality. Read on to learn more about the unique advantages of using Nimble AMS, built on the Salesforce CRM platform, for...
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by Christine Bergeron | May 5, 2022 | Trending Topics
Fundraising can be a powerful way to drive non-dues revenue for your association. Here’s how fundraising can help your association and what best practices you can use to raise funds more effectively. Non-dues revenue plays a big role in ensuring your association’s...
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by Christine Bergeron | Apr 29, 2022 | Member Experience
Are you looking for tried and true methods to maximize your association revenue? There are myriad options on how to increase profits, however, leveraging successful strategies at your organization guarantees increased revenue and delivers value to the member...
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