ABOUT THE AUTHOR

Tirrah Switzer

Senior Director of Product Marketing

Tirrah is the Senior Director of Product Marketing with Community Brands. She leads go-to-market strategy, sales and competitive enablement, and thought leadership across the Association and Events vertical. She’s borderline obsessed with keeping up-to-date with industry and technology trends and understanding the challenges associations face. She is the co-author of six Community Brands Research reports on member engagement, digital transformation, and association trends. ​Tirrah loves all things related to market research, true crime, and Britney Spears.
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