Dreamforce 2024: 3 big takeaways for association professionals

Dreamforce 2024 was a blast! Our Nimble AMS team had a wonderful time connecting with all 45,000+ Salesforce trailblazers, from over 140 countries in San Franciso.

Could your association not make it to #DF24? No worries! Our Nimble AMS trailblazers have three key takeaways for your organization.

Dreamforce 2024 is over but the magic lives on. Catch #DF24 on-demand and discover all things Salesforce. Watch now!

3 Dreamforce 2024 takeaways for association professionals

With over 1,500 sessions featuring 115 thought leaders, we learned so much at Dreamforce 2024. Here are three key takeaways you can leverage at your association:

1. The launch of Agentforce

Dreamforce 2024 was the largest AI event in the world. One of the most exciting things to come from #DF24 was the announcement of Agentforce! During the Dreamforce keynote, Marc Benioff, CEO and Co-Founder of Salesforce, unveiled Agentforce, a suite of autonomous AI agents. Agentforce supports employee tasks in service, marketing, and commerce to increase efficiency and improve the user experience.

Agentforce works with your organization’s data to build action plans for required tasks without human intervention. Similar to a self-driving car, Agentforce adapts to changing conditions by leveraging real-time data and your organization’s personalized guardrails. If preferred, Agentforce can switch to human employees with a summary of work and recommendations on next tasks.

2. AI for all

According to Slack, executive urgency to incorporate AI tools has increased seven times over the past six months. However, 2/3 of surveyed worked have used AI tools in the workplace.

At Dreamforce 2024, Salesforce committed to providing free hands-on AI courses and certifications through 2025. Salesforce has identified a growing AI skills gap and is making a more than $50 million investment in future job training. The company will offer AI courses and certifications on Trailhead and will support a pop-up AI center for in-person courses at its San Francisco headquarters.

3. Agentforce and Google team up

Dreamforce 2024 featured another exciting announcement! Salesforce Agentforce and Google Cloud are launching a partnership to ensure customers can securely collaborate across Customer 360 and Google Workspace apps. With this partnership, your organization can easily deploy autonomous agents, backed by robust privacy and user data protections.

Look for this exciting partnership between Salesforce Agentforce and Google Workspace to launch later this year!

Learn more about Nimble AMS + Salesforce

Our Nimble AMS team had such a fantastic time at Dreamforce 2024. We hope our helpful takeaways will tide you over until Dreamforce 2025. We can’t wait to see you next year at #DF25! Do you want to learn more about how Salesforce can empower your association. Check out our helpful toolkit about Salesforce.

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